
UAE Media Council Unveils Amen Platform for Public Feedback
The UAE Media Council has taken a major step forward with Amen, a new digital platform that lets citizens monitor and give feedback on published content. This platform creates direct communication between media outlets and the public to build a more trustworthy information environment.
Amen aligns with UAE’s goals for quality media standards. The platform gives community members a space to help protect societal values. Citizens and residents can now actively participate in improving news content across Dubai and UAE news sites. The country believes its people are crucial to protecting the national media ecosystem and its core values. The platform boosts media quality and builds shared responsibility for ethical content throughout the Emirates.
UAE Media Council launches Amen to promote ethical media
The UAE Media Council showed its new Amen digital platform on October 22. This platform aims to boost ethical standards in media throughout the Emirates. UAE residents can now report three types of problematic content through this innovative system. These include misleading information that spreads rumors, unsafe content that violates approved media standards, and advertising material that doesn’t follow current guidelines.
The reporting process is simple and user-friendly. Users can access amen.ae or download the app. They can register with UAE Pass or continue as guests and submit their concerns through links, images, or voice notes. This system helps create accountability in the UAE’s fast-changing digital world.
Council Chairman Abdulla bin Mohammed bin Butti Al Hamed sees this launch as proof of UAE’s steadfast dedication to creating a media environment that represents its people. The platform supports creativity and matches national goals. He emphasized, “Content is a responsibility. It shapes society’s thinking, awareness, and attitudes, and reflects the nation’s image and standing.”
Secretary-General Mohammed Saeed Al Shehhi explained that Amen works as part of a bigger regulatory system. The UAE Media Council continues to expand this framework to build a professional and accountable media environment in Dubai’s news sector and other emirates.
Officials highlight Amen’s role in shaping national media identity
UAE Media Council officials highlighted that Amen goes beyond a monitoring platform and stands as the life-blood of Emirates’ distinct national media identity. Council representatives at the launch event emphasized how public engagement through this digital initiative would improve credibility of UAE news sites.
“Amen provides citizens an chance to actively participate in media development rather than being passive consumers,” a senior council member explained at the Dubai announcement. UAE state media, officials noted, now serves as a global model for responsible journalism that balances freedom with accountability.
Speakers demonstrated how the platform lines up with the nation’s strategic vision to create media content that truly represents Emirati values. The platform aims to promote a media environment where public feedback shapes better content quality.
The council showcased how this initiative strengthens Emirates’ role as a regional media hub. Officials emphasized that incorporating public viewpoint into media regulation would boost international credibility of news in Dubai and across UAE. They see Amen as a crucial tool that deepens their commitment to national identity through media that mirrors society’s aspirations and cultural values.
Amen empowers citizens to co-create responsible media
Image Source: Economy Middle East
The Amen platform takes a fresh look at media oversight. It puts everyday citizens at the center of keeping media standards high. People can flag three types of content that raise concerns: misleading information since falsity hurts credibility, unsafe material that breaks approved standards, and ads that don’t follow rules. Anyone can easily report issues by visiting amen.ae or using the app. They can sign in with UAE Pass or continue as guests and submit their concerns through links, images, or voice notes.
The platform does much more than just collect reports. It creates a space where people help shape high-quality, effective media. Users can join open discussions that boost content quality and protect UAE’s values, cultural heritage, and social bonds.
Yes, it is clear that Amen shows how the UAE Media Council believes everyone plays a part in building trustworthy national media. The platform fits perfectly with the “Year of Community” vision of Sheikh Mohamed bin Zayed Al Nahyan, according to Secretary-General Mohammed Saeed Al Shehhi.
This shared relationship between UAE news sites and the public changes readers from passive consumers into active defenders of media quality. The system makes sure published content strikes a chord with community values and builds awareness for current and future generations.
The UAE’s media development took a huge leap forward with the Amen platform launch. The UAE Media Council created a direct link between citizens and media outlets. This new system makes shared content oversight possible. Media regulation used to be just an institutional duty, but Amen changed everything by giving the public a stake in maintaining media integrity.
People no longer just consume information passively. They now help shape UAE’s media scene. This approach builds stronger foundations for ethical journalism throughout the Emirates. It also protects cultural values and keeps society united. UAE residents can easily report misleading information, unsafe content, and non-compliant advertising.
The platform serves as the life-blood to create a unique UAE media identity that balances freedom with responsibility. Top officials see this project as vital to boost UAE news sites’ credibility both in the region and worldwide. They believe quality media content should truly show Emirati values and dreams.
The Amen platform shows UAE leadership’s bigger vision to create institutions that truly speak for its people. It lines up perfectly with the goals of the “Year of Community” announced by Sheikh Mohamed bin Zayed Al Nahyan. This proves how media growth goes hand in hand with national priorities. The UAE ended up leading the way in creating media systems that blend rules with public input.


